Extreme Presentation(tm)

New Extreme Presentation website

2008-09-09T21:40:00.003-04:00

Check out the new Extreme Presentation website, with guidelines and tools for each of the ten steps in the Extreme Presentation method.

Introduction

2007-04-16T11:00:00.000-04:00

If your job impact and success depend on making effective presentations, you will have realized that over the past few years audiences have become more distracted, demanding and skeptical. The 40-slide, text-heavy PowerPoint™ presentation just doesn't work anymore (if it ever did). You don't enjoy death by bullet-point, so why should your audience?

When failure is not an option, an extreme presentation challenge needs an extreme solution - Extreme Presentation™

36 Extreme Presentation templates

2006-12-13T16:10:00.000-05:00

Go to the Extreme Presentation blog to download the 36 Extreme Presentation templates

This is not a blog

2006-01-05T13:10:00.000-05:00

(With apologies to Rene Magritte) This is not a blog. It is a link to a blog, the Extreme Presentation(tm) blog, on the art and science of presenting complex or controversial information.

The Extreme Presentation™ Method

2005-10-27T14:29:00.000-04:00

Extreme Presentation™ is a simple but effective design approach for creating presentations that are clear, convincing, visually captivating - and brief. The approach builds on leading theory and decades of experience designing and delivering presentations. It integrates the five essential elements of an effective presentation:

• LOGIC: the persuasive argument
• RHETORIC: the story that brings the argument to life
• GRAPHICS: the visuals that deliver the evidence convincingly
• POLITICS: the influence methods for persuading the audience
• METRICS: measurement of the presentation's success

The Extreme Presentation™ method is taught in a one-day workshop. During the workshop, participants apply the method to a presentation of their own, and they leave the workshop not just with a firm grasp of the method, but also having worked on and substantially developed a powerful presentation of their own, for their next big meeting.

Recent clients

2005-10-10T14:36:00.000-04:00

Microsoft Corporation
JP Morgan Chase
Dell Inc
Kimberly-Clark Corporation
NeighborCare Inc
Marriott International Inc
Xerox Corporation
Exxon Mobil Corporation
US Census Bureau

Endorsements

2005-10-07T11:55:00.000-04:00

This is a how-to seminar for the decision-oriented manager. If even half the strategy and market intelligence functions among the Fortune 500 took Dr. Abela's advice, corporate productivity would take a huge step forward. Dr. Abela brings together tried and true disciplines in such a unique way, that anyone who wants to stay on top of their game will welcome his playbook.

Craig Albright, Director, Strategy Integration & Strategic Intelligence
Xerox Corporation

The fundamentals taught in this course apply to any business problem or issue—cutting across all disciplines of marketing, communication or business strategy. The greatest ideas and initiatives are meaningless if they aren’t understood, endorsed and turned into action because the people they were intended for “got the message.” If you could turn your typical 30-page PowerPoint(tm) presentation into one effective page that generated the results you want and wowed your audience, would you do it? This course shows you how.

Hedy Lukas, Director, Marketing Services
Kimberly-Clark Corporation

The resounding chorus that I heard from my team was that they had never attended a training class as powerful and useful as Dr. Abela's Extreme Presentation(tm) training. He expertly wove all elements together—the audience, the story, the presentation of the story—and backed it up with reams of research from all disciplines.

Karen L. Fuller, Senior Manager, Brand Research
Dell Inc.

Compelling presentation skills are essential to market intelligence professionals who want to make a meaningful difference in their companies. As part of our research community effort to become trusted advisors to decision-makers within Microsoft, Dr. Abela's Extreme Presentation program gave us solid skills and a comprehensive and methodical approach that will be instrumental in taking us beyond being mere purveyors of data.

J. David Phillips, Group Manager, Market Intelligence and Planning,
Microsoft EMEA (Europe, Middle East and Africa)

Thank you for bringing real enlightenment on presentation development to NeighborCare! Your 13 step process leads the attendee to a logical approach to presentation development so our audiences hear our message with absolute clarity. It has changed the way wepractice!

Nancy L. Losben, R.Ph., CCP, FASCP
Senior Vice President, Clinical Services, NeighborCare Inc.

We have a very diverse team in terms of both business and technical experience. We took our entire team through the Extreme Presentation course. Everyone, whether fairly seasoned or more junior, got some very valuable and practical insights. Given that we are a team of folks who are very comfortable with a lot of information, the course helped us to focus on our audience and bring to bear those elements that would facilitate communication and ultimately, influence. It helped us understand the value of shifting our paradigm from research as the story to a story supported by research. It also provided us a host of tools to help bring that to life within the organization. I would highly recommend this course.

Joan Bassett, Senior Vice President
Market Research and Competitive Intelligence, Chase Card Services

Bio

2005-09-27T11:00:00.000-04:00

Dr. Andrew V. Abela designed the Extreme Presentation(tm) approach to meet the pressing need for presentation development where failure is not an option. He has been designing and delivering effective presentations to senior executives - and training and coaching others to do so - for over 20 years. He is currently a professor of marketing and market research at the Catholic University of America in Washington, DC. Prior to this he worked as a brand manager with Procter & Gamble, as a management consultant with McKinsey & Company, and he was the founding managing director of the Marketing Leadership Council, a best-practices research organization serving Chief Marketing Officers at hundreds of leading corporations worldwide.